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Figma vs Adobe Express

A feature-by-feature comparison of Figma and Adobe Express across 7 capability categories.

First tool

Try Figma (opens in a new tab)

Second tool

Try Adobe Express (opens in a new tab)

Modalities — Figma Wins

Modalities: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Text Input	Yes, requires free plan. Canvas, comments, and the Figma agent take prompts. Starter includes limited AI credits.	Yes, requires free plan. Templates and generative fill take prompts. Distinct from the Firefly web app.
Image Upload / Vision	Yes, requires free plan. Place images; AI image editing and Weave tools. Agent can add images/files.	Yes, requires free plan. You upload photos to edit. That is the editor loop.
Image Generation	Yes, requires plus plan. Weave tools generate images and vectors. AI credits: 500/mo on Starter, 3,000/mo on Professional Full ($16).	Yes, requires plus plan. Firefly-powered generation inside Express. Plan gates were not on the sign-in wall this round.
Voice Mode	No. Audio conversations exist for collab. That is not a voice-assistant loop.	No. Not a voice assistant.
Video Understanding	No. Video in prototypes / Figma Motion. The agent does not watch YouTube as a vision model.	No. Can edit short video. It does not watch/understand arbitrary video as an LLM.
Video Generation	No. Not a video generation product.	Unknown. Sign-in wall; Firefly video inside Express was not confirmed this round.
File Upload (PDF, DOCX)	Yes, requires free plan. Import files; Make can add images and files. Not a PDF-chat product.	Partial. Images/video for the editor. Not PDF chat.
Code Execution	Partial. Figma Make and MCP can produce code/PRs. That is codegen, not a Python sandbox in chat.	No. Not a code sandbox.
Audio Input	No. Not a speech-to-text product.	Unknown. Audio on video timelines was not confirmed (page was a sign-in wall).
Canvas / Artifact Editor	Yes, requires free plan. The product is a multiplayer canvas.	Yes, requires free plan. The product is a design canvas.
Screen Sharing / Computer Use	Partial. Observation mode / audio conversations. Not computer-use of your OS.	No. No computer-use product.

Memory & Context — Figma Wins

Memory & Context: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Persistent Memory	No. Files persist. The agent is not a personal-facts memory profile.	No. Brand kits persist. Not chat memory of you.
Large Context Window	No. AI credits, not a published token window.	No. Not an LLM context-window product.
Custom Instructions	Partial. Skills, Make kits, and design-system libraries. Not a global chat instruction card.	Unknown. Brand kits likely. Not confirmed behind the sign-in wall.
Conversation History	Yes, requires free plan. Comments, version history (30 days on lower plans), agent on-canvas chat.	No. Project files, not chat threads.

Integrations — Figma Wins

Integrations: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Web Search / Browsing	Unknown. Visual search of your files is listed. Live web search was not.	No. Not a search engine.
Plugins / Extensions	Yes, requires free plan. Community plugins on Starter; private plugins on higher plans. Generative plugins (beta).	Unknown. Not confirmed this round.
API Access	Yes, requires pro plan. REST APIs, webhooks, MCP (20 tool calls/month on Starter; more on paid).	Unknown. Not confirmed on the public URL this round.
Zapier Integration	Unknown. Not checked this round.	Unknown. Not checked.
Custom GPTs / Bots	Yes, requires plus plan. Generative plugins: describe a plugin and the agent builds it.	No. No custom-GPT store.
Real-time Collaboration	Yes, requires free plan. Multiplayer, comments, spotlight, unlimited viewers.	Unknown. Not confirmed this round.
Live Social Data Integration	No. No live social firehose.	No. Exports to social; that is not a live firehose.
Live Citation Mapping	No. Not a cited-search product.	No. Not a cited-search product.

Developer — Figma Wins

Developer: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Function Calling	Yes, requires plus plan. MCP server so external agents can read/act on designs. Agent skills/connectors.	No. Not a developer function-calling API.
Streaming Responses	Unknown. Agent streaming was not specified.	No. Editor returns assets, not token streams.
Fine-Tuning	No. Uses off-the-shelf and fine-tuned models they host. You do not train Figma.	No. You do not train Express.
Embeddings API	No. Not an embeddings API.	No. Not an embeddings API.
Structured Output (JSON)	Partial. Variables, Code Connect, MCP. Not arbitrary JSON chat.	No. Returns designs, not JSON answers.
Reasoning / Thinking Mode	No. Figma agent is design automation, not Deep Think.	No. Not an LLM reasoning mode.
Local Execution	No. Cloud editor. Make-on-local-codebase is still a Figma feature, not self-hosted Figma.	No. Cloud editor.
Open Weights	No. Closed product.	No. Closed Adobe models.
Multi-Agent Orchestration	No. One Figma agent plus external MCP clients. Not a swarm orchestrator.	No. Not an orchestrator.

Platforms — Figma Wins

Platforms: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Web App	Yes, requires free plan. figma.com editor.	Yes, requires free plan. express.adobe.com (sign-in required to enter the editor).
iOS App	Partial. Figma Make on mobile is listed. The full Design editor is not the iPhone app.	Unknown. Mobile apps exist in market; not re-verified this round.
Android App	Unknown. Make on mobile is listed without OS. Android was not isolated.	Unknown. Not re-verified this round.
Desktop App	Yes, requires free plan. Official desktop app is a long-standing Figma product (not re-listed on the AI pricing table).	Unknown. Not confirmed this round.
Chrome Extension	No. Not a Chrome-extension product.	Unknown. Not confirmed this round.

Privacy — Figma Wins

Privacy: Figma compared with Adobe Express
Feature	Figma	Adobe Express
GDPR Compliant	Unknown. Security page exists; a GDPR assertion was not copied from marketing.	Unknown. Adobe privacy exists; not re-read this round.
Opt Out of Data Training	Yes, requires enterprise plan. Admins control AI content training; powered by off-the-shelf plus fine-tuned models.	Unknown. Firefly vs Express training policy was not re-read.
Enterprise Privacy Mode	Yes, requires enterprise plan. SSO, SCIM, localized hosting, Governance+ add-on. Enterprise Full $90/mo.	Unknown. Adobe enterprise exists; Express-specific terms were not on the sign-in page.

Workspaces — Figma Wins

Workspaces: Figma compared with Adobe Express
Feature	Figma	Adobe Express
Projects / Folders	Yes, requires plus plan. Unlimited files/folders on Professional. Starter is limited.	Partial. Saved files in an Adobe account. Not a coding project environment.